Tag: protection

  • 2-min guide to IPs for retail business

    2-min guide to IPs for retail business

    Let’s say you were to sell t-shirts. What do you want to protect? A. Words, logos, etc B. Product design C. It’s all in the making. (e.g. special sewing technique) A. Words, logos, etc These are called “trademarks”. Trademark is a way to tell people that products bearing the “words, logos, etc” are from you.…

  • Can I get it patented?

    When you ask, Can I get my product patented? The answer goes: it definitely is, but it might not worth it. Let me explain. Some people mistake a patent as a comprehensive protection for a certain idea or product. Well, a smartphone is said to be covered by 250,000 patents. It should tell you how…

  • How to Deal with Cease and Desist Letter (Patent or Trademark Infringement Allegation)

    How to Deal with Cease and Desist Letter (Patent or Trademark Infringement Allegation)

    When you run a business, there is a chance that one day you receive a letter claiming that you are infringing someone else’s trademark or patent rights. It’s commonly called a “Cease and Desist Letter.” Sending a Cease and Desist Letter (“C&D letter”) is a legitimate practice of enforcing one’s intellectual property (“IP”) rights. When…

  • Cheapest Way to Protect Your Trade Name (or Trademark, Servicemark, etc)

    Cheapest Way to Protect Your Trade Name (or Trademark, Servicemark, etc)

    Have you been to a Burger King restaurant in Mattoon, Illinois? I mean the other Burger King restaurant. There is a restaurant called Burger King, which has nothing to do with Burger King franchise.

  • Protect Your Products with Patent

    Protect Your Products with Patent

    While there’s innovative product like iPhone, most new products are improved versions of old products. Patent protects both. It really doesn’t matter whether your invention makes people’s lives better or not. For example, there is a famous case of a “fake juice dispenser”. The dispenser by its appearance has a tank that contains liquid juice.…

  • A Legal Perspective of Trademark Misuse

    A Legal Perspective of Trademark Misuse

    This article contains fictional scenarios that include facts and legal issues that are created for an explanatory purpose. Any of those facts and legal issues including legal conclusions may not be true when applied to your case. Please seek a legal advice or counsel if you need any help. In past articles, we discussed how…

  • Choosing a Right Name for your Brand or Product

    Choosing a Right Name for your Brand or Product

    Zara, which is a Fast Fashion brand like Forever 21, boasts that it takes only 10 to 15 days for an initial product design to reach their retail stores through international manufacture and logistics. In this fast-paced environment where a product can be copied within a few days and mass produced, a superb product design…

  • The Hidden Strength of Walmart

    The Hidden Strength of Walmart

    Although Amazon is reigning in the online retail market, if you compare the annual retail sales figures of 2016, Walmart’s $363 billion in annual revenue overshadowed Amazon’s $77 billion. This is a meaningful success in the offline retail market where many retail giants are fiercely competing. What in the earth makes Walmart to score such…

  • How Does Patent Work for Small to Mid-size Business?

    How Does Patent Work for Small to Mid-size Business?

    Patent is an intellectual property right, which is not aimed to boost the economy but intended to advance science and technology. So, many business-minded people will struggle with the basic concept of patent and how it should be used for their business. On the other hand, patent is recognized as the most reliable and strong…

  • Why you need a patent?

    Why you need a patent?

    Getting a patent is not like having a trademark registered. If you started using a name, logo, image, or even a sequence of musical notes as a symbol that stands for your product or service, you already have a trademark. Trademark registration is a way to give an affirmative notice to the public that you are using the mark. The registration offers some perks, which are…